In my last post, I wrote about people and systems within organizations. I mentioned I would dedicate an entire post about jerks so here it is. This is such a touchy subject and has taken me a long time to write. I’ve taken classes, training and have also done some research by interviewing people in the corporate world. And of course, I’ve had many many personal experiences. So I wanted to put all that together. Because really, the more I work, I feel like the hardest thing is not the tools and craft, but the people. …


Dear sweet girl,

You have not entered this world yet, but as you are kicking and eager to get out I feel it is my duty to prepare you for what’s to come and give you some motherly advice.

When I heard that you were going to be a girl, I was very happy. I would have been happy either way, but knowing that it’s a girl put a smile to my face.

My mom always wanted a boy–it’s a traditional asian thing–but we don’t live in those times anymore. Women can be just as powerful and successful. You can…


on soft skills and working as a designer in large enterprises

Whenever I interview candidates and ask them what the most challenging part of their work was, I almost always get the same response. It’s never really about the work or the tool. It all distills down to either a people problem or an organizational issue. It’s about dealing with conflicts between co-workers, the constant disconnect between teams and priorities. The power struggles. The office politics.

As a seasoned designer who worked at numerous fortune 100 companies and agencies over the past 12 years, I’ve seen it all. The biggest thing I’ve come to realize over the years is that great…


I’ll admit, when I first heard about Design Thinking, I thought it was a buzzword that is completely bullshit. Having empathy for our users and working together to solve a problem is nothing new. Yet people were raving about how this radically new approach was going to help produce better products and services. Companies were adopting this new approach, and institutions were capitalizing on it by creating and selling new programs, workshops and teaching lessons.

So when I watched the video of a talk by Natasha Jens, a design partner at Pentagram in NY, I understood where she was coming…


Before you are quick to judge, hear me out. I’m not saying that wireframes are a waste of time–they do have its place–but after working in this industry as a UI/UX designer for over 9 years, I no longer believe that wireframing should be a mandatory process.

  1. Tools are advanced enough these days to quickly go from sketch to high fidelity comps.

Tools are good enough these days that it’s not an issue of time to go from a sketch to a more high fidelity comp. Prototyping tools such as Figma, Invision, Axure, Balsalmiq, etc. as well as design tools…


Last week, I decided to take the Daily UI challenge.
I like it because it allows me to exercise my UI design skills everyday. Albeit, there is little briefing and information provided, it is still a great way to think about a UI component and imagine what the best case scenario would be. Sky’s the limit!

The first challenge was to design a sign up form. I was excited about this one because I know there has been a lot of discussion on this topic in the UX community and there are some cool new technologies emerging in this area.


We live in a highly visual world. For most of us, we simply do not have the attention span to invest more than 15 seconds on articles online or magazines. If there is too much “cognitive load”, it is harder to digest information. It is true that a picture tells a thousand words and using visuals and narratives is a far better way to introduce a new topic or idea. But what if you’re not naturally creative or design oriented, you say? Fear not! …


Icons are an integral element to any application or website. These small visual graphics can communicate simply and efficiently, but can also be confusing or annoying when not used properly.

As a designer I have designed numerous custom icons and I wanted to discuss best practices when designing icons and how to create successful icons.

The Essentials of an Icon

Creating that one little piece of design that communicates a word, person, place or action can be a daunting task. A beautiful, identifiable and memorable icon can have a huge impact on not only the aesthetics of an app or site, but also the overall…


Choosing the Right Tool for the Right Job
There’s a plethora of prototyping tools out there: Invision, UXPin, Axure, Origami, Framer…are just a few examples. There’s also Hype, Google Web Designer or Webflow which are designed mainly for web design purposes but some people use it as prototyping. Some designers use Keynote for prototyping as well. Tools like Edge reflow and Muse require no knowledge in coding and is easy to pickup, but spits out awful spaghetti code that is not production ready. If you know how to code though, it might be easier to just code with HTML and CSS…

Hannah Kim

Designer, Writer, Thinker @hannahKimBrooks http://hannahkimdesign.com

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